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Documentation Index

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Add company logos to PowerPoint slides, decks, and templates using Logo.dev. Pull in up-to-date logos for sales decks, pitch presentations, customer slides, and reports.
Get your API key from the Logo.dev dashboard to get started.
Unlike Excel and Google Sheets, PowerPoint has no IMAGE function, so logos are inserted as static pictures. Pull each logo from a Logo.dev image URL and PowerPoint embeds it in the slide.

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Insert a logo from a URL

1

Open the Insert Picture dialog

Go to Insert > Pictures > This Device.
2

Paste your Logo.dev URL

In the File name box, paste a Logo.dev URL instead of choosing a local file. Use format=png for a transparent background and a larger size so the logo stays sharp when scaled on a slide:
https://img.logo.dev/stripe.com?token=LOGO_DEV_PUBLISHABLE_KEY&format=png&size=512
3

Insert the logo

Click the arrow next to Insert and choose Insert to embed the image, or Link to File to keep it tied to the URL. PowerPoint downloads the logo and places it on your slide.
You can also open the Logo.dev URL in your browser, right-click the logo, choose Copy image, and paste it directly onto a slide with Ctrl+V (Cmd+V on Mac).

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Add a logo to every slide

To brand an entire deck, add the logo to the Slide Master so it appears on every slide automatically:
1

Open the Slide Master

Go to View > Slide Master.
2

Insert your logo

Select the top master slide, then use Insert > Pictures to add your logo from a Logo.dev URL (see above). Position it where you want it on every slide.
3

Close the master view

Click Close Master View. Your logo now appears on all slides that use that layout.

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Size logos for crisp slides

Because slide logos are often displayed large, request a high-resolution image and let PowerPoint scale it down:
GoalURL parameters
Transparent backgroundformat=png
Sharp on large slidessize=512 (or higher)
Dark slide backgroundstheme=dark&format=png
Muted / uniform lookgreyscale=true
Example: large transparent logo for a dark
https://img.logo.dev/shopify.com?token=LOGO_DEV_PUBLISHABLE_KEY&format=png&size=512&theme=dark
See the full list of logo image parameters.

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Version compatibility

PowerPoint versionInsert from URL
Microsoft 365 (Windows/Mac)✓ Insert > Pictures > This Device, paste URL
PowerPoint 2019 / 2021✓ Insert > Pictures, paste URL
PowerPoint for the web✗ Limited — download the logo first, then upload
In PowerPoint for the web, pasting a web URL into the picture dialog is unreliable. Open the Logo.dev URL in your browser, save the image, then upload it with Insert > Picture > This Device.

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FAQs

No. PowerPoint has no formula support, so logos are inserted as static pictures rather than generated by a formula. Use the Insert > Pictures method with a Logo.dev URL.
Add it once in the Slide Master (View > Slide Master). It will then appear on every slide that uses that layout, without adding it slide by slide.
No. Once inserted, the image is embedded in the file and stays fixed. Choose Link to File when inserting if you want PowerPoint to re-fetch the logo from the URL, or re-insert it to get the latest version.
Use format=png for transparency and size=512 or larger so the logo stays crisp when displayed full-screen. PowerPoint scales the image down cleanly.
Use the name lookup endpoint or the Brand Search API to resolve a brand name to a logo when you don’t have the domain.